Wireless Ventures Selects Moonstorm CEO to Speak on Coupons for Mobile Phones

SAN JOSE, Calif. - May 2, 2006 - Moonstorm, an innovative mobile coupon solution provider, announced today that its CEO Brent Dusing will present on "Strategies for Mobile Couponing" May 4 during VentureWire's Wireless Ventures 2006 at The Fairmont in San Jose, California.

"Until now, the $7 billion coupon industry has forced retailers to overspend on paper coupons that offer anemic return rates," said Brent Dusing, CEO of Moonstorm. "This session will explore new solutions available to retailers that conveniently and cost effectively place coupons directly on consumers' mobile phones."

Dusing will also discuss existing consumer behavior resulting in mobile coupons achieving a redemption rate 20 times higher than far more expensive paper coupons. Given the ubiquity of mobile phones and consumer loyalty to the devices, retailers rest assured that their coupons are not lost, thrown out or forgotten.

About VentureWire's Wireless Ventures 2006

This year's Wireless Ventures, the focus is on technologies and services that enable mobility - both for consumers and in the enterprise. As businesses seek to further streamline communications and operations - and as consumers seek a constantly connected lifestyle - wireless networking technologies are increasingly in demand. VentureWire's Wireless Ventures will focus in great depth on revenue and profit generation strategies as well as on the technologies, services and products in hot sectors such as mobile content, enabling technologies, communications, carrier products, wireless messaging and more.

About Moonstorm

Silicon Valley-based Moonstorm is pioneering opt-in marketing solutions tailored for consumers' mobile phones. Moonstorm's flagship solution Cellfire is the first-ever application that consumers can download to their cell phones and begin receiving coupons to use at their favorite stores, restaurants and entertainment venues. Major brands such as Hollywood Video, Supercuts, T.G.I. Fridays and 1-800-flowers.com are among the many retailers where consumers can get discounts using the opt-in mobile solution. For more information, please visit Cellfire at cellfire.com and Moonstorm at moonstorm.com.

Moonstorm officially changed company name to Cellfire in June, 2006