Cellfire launches national promotion with Condé Nast Publications providing discounts on several top titles

Santa Clara, CA – October 30, 2006 – Cellfire, the first-ever nationwide mobile couponing service, launched a national promotion with magazine publishing giant Condé Nast Publications, it was announced today by chief executive officer Brent Dusing.

Beginning immediately, Cellfire users can access coupons on their mobile phones for exclusive discounts for these top publications: Wired, Glamour, Allure, Teen Vogue, Details and Vanity Fair.

The deal allows Cellfire users to purchase subscriptions for these selected Condé Nast Publications at a discounted price through their mobile phone. Some of the discounts include: 86% off Wired magazine, $20 for both Glamour and Allure, Teen Vogue for three years for the price of one, Details for $9.97 a year and Vanity Fair for $18 a year. Through these discounts, consumers can save over 50% per subscription off of the cover price.

"We are excited about our partnership with Condé Nast, the leader in the magazine publishing business," said Dusing. "This will allow Cellfire users to get great deals on fantastic publications, simply using their mobile phone. Cellfire is thrilled to enable Condé Nast to be the first magazine publisher on the mobile phone."

Condé Nast Publications joins the roster of retailers currently available on Cellfire: Hollywood Video, T.G.I. Friday's, Bath & Body Works, 1-800-flowers.com, Carlson Leisure Travel Services, North Beach Pizza, Pizz'a Chicago, and Red Rock Coffee.

Cellfire is a free mobile phone application that is downloaded to a consumer's mobile device, similar to any game or ringtone. Each user has their own set of discounts and offers specific to their geographic location. Users simply click on the coupon they want to use and show the coupon code to the store employee for redemption. Cellfire allows users to update coupons on their cell phone to receive the latest deals. Cellfire is the answer to help savvy shoppers and budget conscious consumes nationwide save money by delivering savings to the one simple device they never leave home without — their cell phones.

With over 200 million Americans using cell phones today, Cellfire provides consumers with convenient retail discounts directly on their mobile phones. Cellfire is the first-ever nationwide mobile couponing service. It is a free service that allows consumers to easily access amazing deals from great retailers nationwide through their cell phone. Founded in January 2005, Cellfire launched nationwide in June 2006. For more information or to download Cellfire, visit www.cellfire.com

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