Cellfire Launches Partnership With
Leading Downloadable Mobile Web Browser Opera
Opera Mini™ Links Users Directly with Cellfire For Exclusive Retailer Discounts
SANTA CLARA, CA – January 10, 2007 – Cellfire, the first-ever nationwide mobile couponing service, launches its first mobile application partnership with leading downloadable mobile browser Opera Mini™, it was announced today by chief executive officer Brent Dusing. The partnership between the two companies will grant users of Java-enabled mobile phones with Opera Mini instant access to exclusive discounts at top Cellfire retailers.
This partnership will enable mobile users to retrieve coupons from all Cellfire retailers: Hollywood Video, T.G.I. Friday's, 1-800-flowers.com, Omaha Steaks, Carlson Leisure Travel Services, Conde Nast Publications, North Beach Pizza, Pizz'a Chicago, and Red Rock Coffee.
By downloading the latest version of the browser — Opera Mini 3.0 — users will be given a direct link to Cellfire on their home screen. Upon opening the Cellfire link, users will gain access to instant savings from the featured retailers.
"The Cellfire-Opera partnership will provide great value to the mobile user community," said Brent Dusing, Cellfire CEO. "As both companies are leading innovators in the mobile arena, the partnership will conveniently put Cellfire right into the hands of more consumers and save them valuable shopping dollars."
Opera Mini™ is a free mobile Web browser that enables full Web access on virtually all mobile phones in the market. By using an Opera Mini server to pre-process and compress Web sites before sending them to the handset, Opera Mini is remarkably fast and cheap to use. With almost 5 million active users since January 2006, Opera Mini has established itself as the leading mobile browser, bringing the real Internet to mobile phone users around the world. For more information, visit http://mini.opera.com.
Cellfire is a free mobile phone application available nationwide on all carriers, which helps savvy-shoppers and budget conscious consumers save money by delivering savings directly to their cell phones. Users have their own set of discounts and offers specific to their geographic location. By simply clicking on the coupon they want to use, users show the coupon code to the store employee for redemption. Cellfire allows users to update coupons on their cell phone to receive the latest deals. For more information or to download Cellfire, visit www.cellfire.com.


_4.jpg)
_2.jpg)

